Vice president of digital acceleration for a private equity backed home services platform with more than 30 brands. I turn AI from a board-deck line into booked jobs, billable hours, and margin. This page is who I am. For engagements, my firm is The Barth Company.
Every sponsor deck now has an AI page. Almost none of them can name the invoice it cut, the call it answered, or the job it booked. I run AI for a living inside a PE-backed platform in the trades, where a missed phone call is a competitor's revenue and a wasted truck roll is pure margin loss. That teaches you a discipline no framework can. If it doesn't move EBITDA inside the hold period, it doesn't ship.
Own the roadmap for AI across customer experience, technician productivity, and the back office for more than 30 brands. Explore/exploit: prove, pilot, scale. After-hours calls that used to reach voicemail now book jobs.
Built the delivery framework for an internal startup portfolio and raised a 16-person team's productivity 50 percent by applying lean principles and cross-functional alignment.
First run of the firm you can engage today. Program delivery and financial management consulting, including two customer-facing solutions shipped for a client's new line of business.
Ran business operations for a $700M IT budget and a $174M project portfolio with a 30-person team. Cut 400+ investment ideas to a CEO-approved top ten and tracked headcount for 7,000 people so leadership decisions ran on real numbers.
Certified 87 percent of 1,900 IT staff as AWS Cloud Practitioners in three months, built the reskill path for displaced staff, and stood up a University of Wisconsin partnership to put executives through cloud education.
Recruited to reset IT from order-taker to business partner. Rebuilt the governance for process and technology change and stood up the office that carried back-office process work across the enterprise.
Ran a $16M budget within 1 percent of monthly forecast and cut customer wait and resolution times by more than half while morale went up, not down.
Chaired four global business unit IT portfolios inside a $52M budget with a staff of 30, and revived a $6M service delivery program to save $550K a year.
A short note, once a month, from inside the work: what went live, what got killed and why, and one honest observation about the AI vendor market for services businesses. Five hundred words, no decks, unsubscribe anytime.
Twenty years running technology, teams, and budgets, now vice president of digital acceleration for a PE-backed services platform. I live in Cross Plains, Wisconsin. I read the Stoics and cheer for the Packers, which together cover everything you need to know about patience.
The Barth Company LLC is my consultancy. Value creation roadmaps, pilots, vendor decisions, and the Main Street package for local shops all live there. If you want to work together, that is the door.
thebarthcompany.com →